Influencing Factors on Multifarious Information Disclosure on Facebook: Privacy, SNS Trust and Social Gratifications

Robin Robin

Research output: Contribution to conferenceAbstractpeer-review

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Abstract

This paper addresses the gap in understanding what influences the disclosure of characteristic-, observational- and financial-type of information on Facebook, which led to the findings that trust towards social networking site (SNS) platform and social gratifications are significant in influencing the disclosure of a specific type of information.
Original languageEnglish
Publication statusPublished - 16 Feb 2020
Event2020 AMA Winter Academic Conference: Consumers and Firms in a Global World - San Diego, United States
Duration: 14 Feb 202016 Feb 2020

Conference

Conference2020 AMA Winter Academic Conference
Country/TerritoryUnited States
CitySan Diego
Period14/02/2016/02/20

Keywords

  • privacy
  • SNS trust
  • social gratifications
  • social media
  • Facebook
  • Information disclosure

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