HELEN WOODRUFFE-BURTON

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Accepting PhD Students

PhD projects

Marketing, consumer behaviour, consumer culture, gender

Research activity per year

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7 Article (journal)
2 Chapter
2 Conference proceeding (ISBN)
1 Paper

7 results

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2020
The Questionnaire: A Weak Link In Corporate Identity?
WOODRUFFE-BURTON, HELEN., 30 Jan 2020, (E-pub ahead of print) In: Qualitative Market Research.
Research output: Contribution to journal › Article (journal) › peer-review

Open Access
File
176 Downloads (Pure)
2019
The view, brew & loo: perceptions of botanic gardens?
Catahan, N. & Woodruffe-Burton, H., 4 Mar 2019, In: Journal of Place Management and Development. 12, 1, p. 20-38 19 p.
Research output: Contribution to journal › Article (journal) › peer-review

Open Access
File
7 Citations (Scopus)

463 Downloads (Pure)
2017
Radical Marketing, meet Newcastle upon Tyne”: Reflections on a memorable AM2016
McLeay, F., Coates, N., Djafarova, E., Hart, D. & Woodruffe-Burton, H., 7 Aug 2017, (E-pub ahead of print) In: Journal of Marketing Management. 33, 10, p. 673-678
Research output: Contribution to journal › Article (journal) › peer-review

Open Access
File
32 Downloads (Pure)
The orbit of consumer credit choices
Brown, J., Wappling, A., Woodruffe-Burton, H. & Black, K., 24 Apr 2017, (E-pub ahead of print) In: Journal of Financial Services Marketing.
Research output: Contribution to journal › Article (journal) › peer-review

Open Access
File
3 Citations (Scopus)

37 Downloads (Pure)
2016
Co-creation of value at the bottom of the pyramid: analysing Bangladeshi farmers' use of mobile telephony.
Dey, B., Pandit, A., Saren, M., Bhowmick, S. & Woodruffe-Burton, H., 1 Mar 2016, In: Journal of Retailing and Consumer Services. 29, p. 40-48 9 p.
Research output: Contribution to journal › Article (journal) › peer-review

Open Access
File
57 Citations (Scopus)

40 Downloads (Pure)
2015
Dimensions driving business student satisfaction in higher education
Mazirah, Y., McLeary, F. & Woodruffe-Burton, H., 8 Jan 2015, (E-pub ahead of print) In: Quality Assurance in Education. 23, 1, p. 86-104
Research output: Contribution to journal › Article (journal) › peer-review

Open Access
File
77 Citations (Scopus)

40 Downloads (Pure)
Exploring emotions and irrationality in attitudes towards consumer indebtedness: Individual perspectives of UK payday loan consumption.
Brown, J. & Woodruffe-Burton, H., 2 Jun 2015, (E-pub ahead of print) In: Journal of Financial Services Marketing. 20, 2, p. 107-121
Research output: Contribution to journal › Article (journal) › peer-review

Open Access
File
7 Citations (Scopus)

112 Downloads (Pure)

HELEN WOODRUFFE-BURTON

Research output

Search results

The Questionnaire: A Weak Link In Corporate Identity?

The view, brew & loo: perceptions of botanic gardens?

Radical Marketing, meet Newcastle upon Tyne”: Reflections on a memorable AM2016

The orbit of consumer credit choices

Co-creation of value at the bottom of the pyramid: analysing Bangladeshi farmers' use of mobile telephony.

Dimensions driving business student satisfaction in higher education

Exploring emotions and irrationality in attitudes towards consumer indebtedness: Individual perspectives of UK payday loan consumption.